IT Services at GoWork Located at Princeton New Jersey

Today’s fast paced, result oriented businesses look for service providers who demonstrate through leadership and become part of their core strategy.

Team GoWork Solutions enable the alignment of business and technology for clients through improved process efficiency, reduced cost and enhanced business value. Our consultants combine their technical and domain experience to deliver these results.

We work with some of the largest companies in the world, providing solutions to their needs using a proven business-focused approach. Our focus on Program management, metrics based governance model combined with the right mix of technology and business consultants enable our clients to deliver quality results and stay competitive.


The economic realities of today demand for a better alignment between IT and business enabling faster time to market, reduced cost and improved quality.

Organizations focus on creating virtual marketplaces, integrating supply chains and developing e-commerce and better leverage of enterprise, mobile and analytical solutions.
Our application development approach consists of:

  • Proven frameworks and methodologies
  • Innovative Development Strategies
  • Outcome based flexible and predictable development Models

The core technology capabilities includes:

  • Web-based applications
  • Client/Server development
  • Enterprise Mobility Solutions
  • Analytics and cloud based services

Our expertise includes:

  • Legacy Technologies such as mainframes, COBOL and C, Client/Server technologies such as Power Builder and VB
  • Object-Oriented languages such as java, C++,
  • Databases such as Oracle, SQL server and the
  • Latest web technologies such as J2ee and .net.


At GoWork, we have established close associations with strategic software Partners & Vendors, which keep us on the forefront of enterprise technologies. Our solutions and services help streamline and align client’s key business processes.

Our focus areas of enterprise solutions are:

  • ERP – SAP & Oracle
  • Mobile and Digital Applications
  • Big Data – Business Intelligence & Analytics
  • CRM – Sales Forces.Com and Siebel
  • HCM – Work Day and Success Factors


The breadth and depth of our system integration capabilities enables us to leverage your IT investments, minimize your risk and deliver complete system integration services and solutions addressed to your unique business needs.

We combine complex technologies together with our proven processes to maximize compatibility, interoperability and enterprise wide information integration
Our excellent system integration portfolio offers:

  • Architect, Integrate and manage Custom Application
  • Business and data Integration
  • Integration of Software and hardware Components
  • Enterprise Application Integration


We currently support our clients with services in the different suites of Technology and are in the process becoming a Technology partner.

GoWork Solutions provides solutions and services in middle ware integration and business process management.
Technology helps to meet business needs by working to create order out of an often chaotic jumble of disparate databases and applications. When these internal systems are just a collection of programs that are not coordinated, they do not work to improve business processes. Enterprises need to be able to discover and analyse relevant data in a timely manner to allow for good decision-making within the organization.
With Technology and GoWork Solutions, clients will be able to optimize their data and information processing to have real-time situational awareness of their business processes. TIBCO specializes in this type of improvement of the business model, calling it the predictive business model.

IT Enabled Services at GoWork:

GWS ITE’S division are renowned for delivering quality telemarketing that maximizes our client's ROI.

Its management team is one of the most experienced in the industry. The company has a number of in-house training courses to constantly develop its people. Reward and recognition are high on the company agenda.

Operationally GWS follows the principles of Six Sigma. We seek to constantly improve in all areas e.g. quality, process and delivery using domain experts in the UK. We provide an experienced management team to assist with new contract set up and ongoing campaign management. They offer a personal face to face link between our onshore and offshore lead generation teams.


Marketing strategies are driven by a contact centre setting excellent appointments. Skilled callers have the trained ability to cut through red tape and obtain the attention of the relevant decision maker.

At GWS our skills are in hunting relevant data and establishing our clients target market. Telephone contacts enable GWS to qualify a selected proposal. The ratio of quality leads generated per hour is dependent upon a number of factors:

  • Brand Awareness
  • Product/Service offering
  • USP
  • Competitive analysis
  • Correct target market and data to match


Marketing is the lifeline of all successful businesses and the database is the heart of marketing. All business databases are subject to decay. This can be as high as 20% per year in a B2B list

By constantly cleansing and capturing fresh data, GWS provide sales departments with quality opportunities to generate sales.
The companies contact center staff are sufficiently experienced to penetrate 'gatekeeper' tactics, to engage with the decision maker and collect pertinent information. Success in a campaign requires a clearly defined strategy for selecting a target audience and the number of fields required, such as business activity, turnover and the number of employees.


The success of a Direct Marketing Campaign depends on reaching the right people. The accuracy of the database, which contains the list of potential customers, is crucial. Average data decay on a B2B list is estimated at 20% per year.

At GWS, the contact centre employee calls organization’s to verify if the information is correct. Success is governed by the level of the contact issuing information and the number of fields to be verified. The collection of email addresses, for example, is a difficult task.
Along with cleansing, providing additional information such as business activity, turnover and the number of employees may be valuable to a client's analysis.


The success of the marketing strategies of every company not only lies on establishing the correct target market that they focus on but also when the marketing strategies are delivered to the customer.

Our Renewal Data Capture services have perfected a winning combination of high accuracy, data integrity & unparallel quality.
We provide renewal data capture services for a variety of sectors and procure in depth information as per our client's requirement.


GWS offer worldwide telephone research and surveys to provide clients with quality information which can be used to conduct market analysis for strategic planning.

  • Customer Satisfaction
  • Monitoring Surveys
  • Lifestyle Surveys
  • Investment Property Surveys
  • Mortgage Surveys

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